It has been estimated by Adobe data that $4.45 billion was spent online during Thanksgiving & Black Friday. The Top sellers on Black Friday: Samsung TVs, iPad Air /, Microsoft Xbox, Lego Star Wars and Shopkin Dolls.The brick and mortar retail sales on Thanksgiving and Black Friday came in at $12.1 billion which is lower than 2014. Black Friday brought in $10.4 billion this year and $11.6 billion was brought in for 2014. Could the dip be related to Black Friday fatigue? It is very interesting to see what will happen in 2016. I am currently waiting on the Cyber Monday stats to share with all of you.
